Who headlined the Super Bowl LX halftime show, becoming the first Latino solo artist to do so?

Bad Bunny headlined the Super Bowl LX halftime show in February 2026, becoming the first Latino solo artist to headline the show, performing largely in Spanish on one of the biggest broadcast stages in the world. His global popularity as a reggaeton and Latin trap star, combined with the Super Bowl's enormous audience, made the choice a landmark moment for Spanish-language music reaching mainstream American entertainment.

Rauw Alejandro and Karol G are both prominent Latin music stars who could plausibly headline a major show, but neither was the artist chosen for this particular Super Bowl LX performance.

The show featured surprise guest appearances from Lady Gaga and Ricky Martin, plus cameos from rapper Cardi B and actor Pedro Pascal, blending pop, Latin music, and film star power into a single performance.